Lecture Will Examine "3,000 Years of Multimedia"
Posted February 11, 2002
HOLLAND -- Dr. Richard A. Lanham, distinguished
professor emeritus of the University of California, Los
Angeles, will make two public presentations at Hope College
on Thursday, Feb. 21.
He will present "3,000 Years of Multimedia: A
Pastist View" at 11 a.m. in the Maas Center auditorium. At
4 p.m., he will present "Freshman Composition in an Age of
Design," a talk geared particularly toward teachers of
writing, in the DeWitt Center Herrick Room.
The public is invited to both events. Admission
Lanham received his doctorate in English
literature from Yale University and has distinguished
himself as a scholar and teacher of the Renaissance and
rhetoric. He compiled the widely-used "A Handlist of
Rhetorical Terms," and has published a myriad of journal
articles and 10 books, including "The Motives of Eloquence"
and "The Electronic Word: Democracy, Technology, and the
Lanham breaks the scholar's mold in many ways.
His work on style and composition established him as an
expert in new electronic media and communication in the
digital age. He is an authority on electronic books, an
emerging means of delivering content.
He has served as an expert witness on copyright
issues in scores of court cases. He recently wrote a law
review article titled "Barbie and the Teacher of
Righteousness: Two Lessons in the Economics of Attention."
In the article, Barbie, of doll fame, argues a recent
case with the second century B.C. Qumran leader, looking to
make sense of recent copyright claims as applied to the Dead
On the rhetoric front, Lanham has published a
variety of books designed to encourage and nurture style and
substance in modern writing, with his titles "Style: An
Anti-Textbook," "Revising Prose," "Revising Business Prose"
and "Analyzing Prose." He has formed a company called
Rhetorica with his wife, which offers literary expert
services and teaching.
Richard Lanham is coming to Hope College under the
Phi Beta Kappa Visiting Scholar program. The Phi Beta Kappa
honor society is the oldest and most respected undergraduate
honors organization in the United States. It has pursued
its mission of fostering and recognizing excellence in the
liberal arts and sciences since 1776.
The Maas Center is located on Columbia Avenue at
11th Street. The DeWitt Center is located on Columbia
Avenue at 12th Street, and the Herrick Room is on the
southwest corner of the building's second floor.