We help our community convey Hope College’s promise to inspire students to be fully alive in mind, body and spirit.

Public Affairs and Marketing provides strategic and creative communications and marketing support. Our team advances and preserves the college’s global reputation for academic excellence and vibrant Christian atmosphere through:

  • Storytelling in print and web
  • Creative design, video and photography services
  • News and media relations
  • Brand and reputation management

Recent Blog Posts

  1. How to influence with LinkedIn

    Posted by Elizabeth Council

    I recently attended the Detroit Digital Summit, an annual two-day event where digital marketers from...

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  2. Dutch-o-Lantern: Carve your very own Hope College pumpkin!

    Posted by Rebecca Robrahn

    Halloween is nearly here. Share your Hope College spirit with the neighborhood! Choose your favorite...

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  3. Upping our Instagram Game

    Posted by Elizabeth Council

    One of the most common questions I hear from our social media managers across campus is, “Should o...

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  4. Web Accessibility Resources and Reminders

    Posted by Jason Cash

    As we prepare for a new academic year, it’s a good time to take a moment and brush up on best ...

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  5. New WordPress Blog Theme Coming Soon

    Posted by Jason Cash

    This summer we’ve been working on preparing the Hope Blog Network for a brand new WordPress Th...

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  6. National Victory! The 200th Rivalry Program Earns Top CoSIDA Award

    Posted by Jennifer Fellinger

    It may not be college basketball season, but here in the Division of Public Affairs and Marketing, w...

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Hope by the Numbers

  • 16,461Alumni and friends on LinkedIn

    LinkedIn provides our alumni and friends across the globe with a reliable network to refer students, offer internships and share career opportunities.

    Hope College on LinkedIn
  • 21Campus blogs at Hope College

    Several Hope College offices and groups are using WordPress to offer a behind-the-scenes peek at campus life. Check them out!

    blogs.hope.edu
  • 3,726followers in Instagram

    We're using Instagram to creatively share our picturesque and welcoming campus with prospective and current students, faculty and alumni.

    Hope College on Instagram
  • 2.2Million page views on Hope.edu

    More than 2.2 million visitors (and growing!) have checked out Hope.edu since we launched our redesigned website on August 10, 2015.

    Hope.edu